Doing any kind of marketing or branding for a firearms company can be extremely hard due to all the regulations with online advertising.
No matter how large or small your company is, you won't find yourself doing any paid advertising on social media. Facebook, Instagram, Twitter, Tiktok, and any other social media companies will not let a single paid post slide. You'll instantly receive a comity guidelines notification simply letting you know that you're breaking them.
Why? Why is it that these guidelines can be broken with a constitutional right? Well, each of these platforms that we use are private companies that can chose what is taken down at any time just as we can chose who we buy and sell from.
So, how do we get around this? Find a separate company that you can collaborate with. For instance, we work with a clothing company that is contracted to do all of our apparel, because they are not a firearms company, they can run ads as often as possible. If they run an add for Wolfpack Armory apparel and connect our website to the post then technically its just as much an advertisement for our firearms as it is their apparel. also doing collaborations with influencers, other brands, and asking customers to tag you when they post on social media are other simple ways to get around it.
We hope this helps with pushing people towards your firearms and we wish you the best. We'll keep you updated as we go and let you know if we come across any other forms of social media advertising.
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